Veeva at SCOPE – primary focus will be driving innovation

We put some questions to him in advance of the summit.

What are the current top priorities for the clinical research industry?

Artificial intelligence (AI) and automation have become priority areas. However, the technology remains relatively unproven because the outcomes of using AI are still to be determined. Most companies are in the early stages and need to establish a foundation of clean clinical data that can power AI and automation. Without clean and accurate study data, there won’t be valuable insights that can improve decision-making in trials.

Clinical studies are also on the upswing, and to gain approvals faster, biopharmas and biotechs are looking for modern ways to be more efficient and cost-effective. Many are investing in reducing friction across clinical stakeholders to simplify collaboration. Companies that advance systems and processes for a more streamlined, connected way of working can significantly improve the speed of trials.

Where do you see clinical trials headed over the next year?

We see sponsors focusing on simplifying how clinical data flows across stakeholders. For instance, there is a lot of focus on improving visibility and helping reduce the burden on clinical research sites.

Many sites have either become one trial-and-done or have had to reduce staff, creating increased competition across sponsors for the highest-performing sites and principal investigators. The sponsors that do this right will invest in building stronger relationships and streamlining their technology infrastructure to make execution easier for sites.

Leave a Reply

Your email address will not be published. Required fields are marked *